Operations Engine

Three to five workflows installed in your stack. In 30 to 45 days.

For teams beyond the 90-day program scope. SaaS at three to fifteen million ARR, scaling DTC past ten million, boutique services at five to fifteen. Your team keeps everything we build. We run it until they don't need us.

Who it is for

Built for teams stretched at the senior layer.

Three operating shapes. If your team is one of these, the Engine fits.

  1. Funded SaaS

    $3-15M ARR

    The closed-won seam closes. The COO stops approving onboarding kickoffs by hand. New hires ramp in 30 days, not 90.

  2. Scaling DTC

    $10M+ revenue

    Customer service first-touch lands inside 2 hours, every channel. The founder is no longer the de facto Tier 2. Returns ship in 3 days.

  3. Boutique services

    $5-15M revenue

    Intake-to-proposal compresses from 9 days to 2. The partner stops rewriting on Sunday. Won proposals read like one firm.

What this looks like

If we ran the operating layer at three teams you know.

Illustrative engagements at recognizable operating shapes. Not clients. The shape of the team is real; the engagement is the one we would ship.

  1. the seamWonOnboardProvisionBillCSActivateLive

    Linear

    SaaS

    The seam

    Closed-won to onboarding kickoff.

    Today

    Seven manual steps fire when a deal closes. The COO approves the seam by hand. New hires take 90 days to learn it.

    After the Engine

    One orchestration workflow. CRM, billing, onboarding, CS handoff move in lockstep. The COO gets a Friday report on every deal that crossed the seam.

    Three workflows shipped in 30 days.

    Illustrative. Linear is not a Verseva client. The team-shape is real; the engagement is the one we would ship.

  2. EmailIG DMChatHelpdeskthe seamFirst-touch agentAutoRefundQueue

    Public Goods

    DTC

    The seam

    Customer service first-touch.

    Today

    Tickets pile across email, Instagram DMs, Shopify chat, and the help-desk inbox. The Head of Growth is the de facto Tier 2.

    After the Engine

    AI first-touch agent triages every inbound. Refund logic encoded. Returns automate with the carrier and warehouse. Senior queue holds only what needs a human.

    Five workflows shipped in 45 days.

    Illustrative. Public Goods is not a Verseva client.

  3. the seamIntakeTranscribeBriefDraftEditApprove

    The Futur

    Boutique services

    The seam

    Intake call to drafted proposal.

    Today

    Intake calls captured well. Drafts sit in the senior associate's queue six to nine days. The partner rewrites on Sunday.

    After the Engine

    Intake transcribed, structured, drafted in firm voice within 4 hours. Senior associate edits. Partner approves. Cycle compresses from 9 days to 2.

    Four workflows shipped in 35 days.

    Illustrative. The Futur is not a Verseva client.

What you get

What you get.

Five deliverables. Yours from day one. The shape is the same on every engagement. The workflows are set by what the audit surfaces.

01

Workflow inventory.

A live map of every workflow with the trigger, the steps, the owner, and the named before-and-after metric. Lives in your Notion or Linear. Your team can read it without us in the room.

02

Three to five named workflows.

Built in n8n, Make, or your stack of choice. Connected to the systems your team already runs. Tested end-to-end before they go live. Documented in a runbook your team can extend.

03

One AI agent layer.

Versioned prompt, clear input contract, human-in-the-loop checkpoint. The agent drafts. The operator approves before anything reaches a customer or a counterparty.

04

A 30-day performance readout.

PDF and Loom. Workflow metrics, hours saved per week, anomaly flags. The document you forward to your board.

05

Maintenance for three months minimum.

Senior operator monitoring, reactive fixes, monthly reviews, weekly anomaly checks. Three-month minimum because lifecycle workflows take 60 to 90 days to surface their second-order effects.

How fast it moves

How fast it moves.

  1. Days 1 to 7

    Setup and intake.

    90-minute kickoff. Read-only access. The audit's ranked map locks the workflows.

  2. Days 8 to 21

    Build.

    Workflows install in your stack. First workflow live by day 14.

  3. Days 22 to 35

    Test and harden.

    Real production data flows through. Edge cases surface. Runbook ships.

  4. Days 36 to 45

    Handoff.

    Performance readout delivered. Inventory final. Maintenance begins day 46.

Maintenance

What maintenance covers.

  • Senior operator monitoring.

    Four to six hours per month of named senior time. Not a junior on a queue.

  • Reactive fixes.

    When a third-party API changes, the fix ships inside 5 business days. Most inside 48 hours.

  • Monthly performance review.

    30-minute call. Workflow metrics, anomalies, next-bottleneck recommendation.

  • Documentation upkeep.

    Runbook stays current. New team members ramp without us in the room.

  • On-call infrastructure incidents.

    First call when production breaks. Median response inside business hours: under 2 hours.

What maintenance does not cover

New workflows past the original three to five. Net-new integrations. Scope expansion. Those are priced as a fresh engagement or absorbed into a Pod conversation.

The trade

What you trade for what.

The Operations Engine is priced against the engagement, not the hour. The unit is a 30 to 45 day window in which three to five workflows install, get tested in production, and hand to your team with a runbook. The maintenance window is three months minimum because lifecycle workflows surface their second-order effects between days 60 and 90. Below that window the math does not work for either side.

The setup window is the same window a senior in-house operator would still be onboarding inside. The Engine ships shippable infrastructure in that window. That is the trade.

The maintenance window is named-senior monitoring, reactive fixes inside five business days, monthly performance reviews, and runbook upkeep. Not a junior on a queue. Not a help-desk ticket pipeline. The maintenance is the operator your team would have hired, at a fraction of the time-load.

Pricing is delivered with the audit response. We do not list a number on the page because the engagement varies by what the audit surfaces. The audit closes that question in writing within one business day.

Teams looking for a fixed-scope, fixed-price engagement should start with the 90-day program instead. The program runs a single shape: a five-figure Month 1 install plus two months of operate-alongside, with a 90-day outcome guarantee. The Engine is for teams that need scope past what the program holds.

Qualifying

Who this is for.

Funded SaaS at $3-15M ARR with 8-30 staff.

Scaling DTC past $10M revenue with 10-30 staff.

Boutique services at $5-15M revenue with 10-30 staff.

Smaller DTC brands engage through the 90-day program instead. In every case: a named owner on your side, read-only stack access, a willingness to ship workflows your team will run.

Out of scope

What we do not ship.

  • No staff augmentation. The Engine is workflow infrastructure. If you need bodies, we are the wrong shop.
  • No paid outreach as a service. We install the outbound workflow. Your SDR or VA runs the sends.
  • No engagements without a named owner. A workflow with no internal sponsor decays inside 90 days.
  • No engagements where AI in the critical path is forbidden. Some healthcare, defense, financial-services contexts. We refer those.

Begin

Begin with the audit.

Two weeks inside your stack. Zero cost. The audit decides whether the Engine fits. If it fits, the Engine begins inside three weeks of the audit closing.

Response within one business day. Conversation first, contract second.